Tuesday, 14 June 2011

North West Fine Food Awards

THE PASTRY KING SCOOPS WIN AT FINE FOOD AWARDS

The Pastry King has scooped a top award at the Fine Food Awards 2011, which celebrate the best fine foods in the Northwest.

The company won a FOOD NW HEART AWARD for its Chocolate Box Selection.

Organised by Food NW* the awards recognise the best fine foods produced across Cheshire, Cumbria, Greater Manchester, Lancashire and Merseyside.

Celebrity chef, Nigel Haworth, chef patron of Northcote in Lancashire and chair of the awards’ judges, announced the winners at his ‘Fantastic Food Show’ at Ewood Park in Blackburn on June 12, 2011.

The Chocolate Truffle selection consists of truffles made from quality Valrhona chocolate, which is hand blended and emulsified by the Head Pastry Chef, Chocolatier Brett Pistorius. The assortment is an arrangement of classic flavour combinations developed and refined over his extensive career in many high class eateries and establishments, both here in the United Kingdom and South Africa.

Six lovely and bespoke chocolate truffles, with flavored ganache ranging from sea salt and bitter dark chocolate through to a white chocolate, almond, vanilla and Amaretto are brilliantly enrobed in hand tempered chocolate and garnished with love. So much love and attention to detail is put into The Pastry King Chocolate Truffle selection that even a touch of 23 carat gold leaf makes an appearance on the Baileys Milk chocolate truffle.

The Food NW Gold Heart Awards, which recognise ‘exceptional’ products, were awarded to 12 fine foods. Over 100 products, which were deemed as ‘excellent’ by the judges, secured a Food NW Heart Award.

Brett Pistorius has said ‘’I am extremely proud that one of my products have won an award, they really are a labour of love with exceptional ingredients being used to make them. I am thrilled!’’

An independent benchmark for the region’s best foods, in 2011 the awards were judged by a select panel of food experts including top chefs, food buyers and food writers, through a series of heats held across the region.

Pat Foreman, chief executive of Food NW, said: “The Fine Food Awards honour the very best of the fine foods to be found in our region. Brett Pistorius should be proud of their achievement, which is testament to the hard work, creativity and innovation that has gone into making their award-winning product. We are delighted to be able to help promote and support the finest foods our region to offer.”

This year’s awards saw nearly 400 products entered by 132 companies from across the Northwest.

Ends

For further information contact:

Brett Pistorius can be contacted direct on 07894519462

Website: www.thepastryking.co.uk

e-mail: info@thepastryking.co.uk

Issued: 14/06/2011

About

The Pastry King is a bakery that produces fantastic quality desserts, chocolates and cakes as they are ordered. From dinner parties to wedding cakes, we can help you.

We believe that fresh is best, local is better and that premix is bad. This is why we make to order, use local when we have it and make everything from scratch using nothing but the best we can buy and our favourite recipe's. At the end of the day, our produce is our passion and we love what we do!

The best way to discover what makes us so special and truly unique is to try it yourself .

About the Fine Food Awards 2011

The Fine Food Awards 2011 are organised by Food NW, which aims to help businesses in the food & drink industry maximise their economic potential and increase productivity and output.

Food NW is managing the Food & Drink Growth Programme with support from the European Regional Development Fund (ERDF), which aims to stimulate and develop the higher value sub-sectors of the region’s food and drink economy, whilst ensuring a safe and sustainable environment in which to grow. For further information please visit www.foodnw.co.uk

About The Fantastic Food Show

In 2010 Nigel Haworth’s Fantastic Food Show was launched with relatively little publicity and a simple belief that a premiership stadium, such as Ewood Park was as good a place as any to stage a show, due to the main fact that there are indoor and outdoor areas. This year, it was held over two days to give everyone a chance to enjoy the very best of food the region has to offer.

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About Me

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The Pastry king was started in 2009 when I wanted to showcase my skills, & a personal résumé portfolio. The credit crunch really resulted in founding a business, The Pastry King, the name became about, because of circumstances during the time. It was when deciding on this very blogging handle; did I think of one particular pastry chef, the person I most admired & wanted to learn from. To me, he is a Pastry King – so it was from there it came really. The Pastry King grew, people showed they wanted a bespoke service even in a credit crunch. The early days I made chocolates, & cakes. I involved myself in consultancy roles and training jobs. I helped businesses developed recipes and so much more. At one time I was developing my range of chocolate spreads, & award winning truffle selection, packaged to be shelf ready for retailers to sell from their store shelves. Several years back I decided to close up shop, really due to a job vacancy I took post of. One, which I could not & therefore did not refuse. Over the past few years, I have really enjoyed to still be doing what I love doing, & since become a father to one lovely little boy. I consider myself to be very lucky.